Reported by Press Information Bureau (English releases), not nibnow. We are not the publisher of this story, only the source is.
The fair is drawing thousands of visitors and generating income for stall owners, while giving customers direct access to purchase traditional handicrafts that help support women and other artisans’ livelihoods.
The Shilp Samagam Mela, currently taking place in Guwahati, has successfully captured the attention of local residents. The event is drawing significant crowds, with several thousand visitors participating in the festivities. This high level of engagement indicates a strong public interest in the cultural and artisanal offerings presented at the mela. The atmosphere is described as one of enthusiasm, suggesting that the program is meeting the expectations of the community. The influx of people highlights the event's role as a major social gathering in the region, bringing together attendees who are eager to experience the various activities and displays organized for the 2026 edition of this traditional fair.
The Shilp Samagam Mela series is organized by India’s Ministry of Social Justice and Empowerment to showcase traditional handicrafts and handloom products, a common strategy to preserve cultural heritage and promote economic opportunities for artisans across the country, especially in the North‑Eastern states.