BUSINESSLiveMint ยท 1 hour agoLive
Hermes Birkin bags built their reputation on rarity, but shifting resale demand is changing the conversation
Reported by LiveMint, not nibnow. We are not the publisher of this story, only the source is.
No additional analysis available for this story yet.
WHAT HAPPENED
The Hermes Birkin bag is losing some of its scarcity-driven appeal as second-hand supply grows and resale prices fall from pandemic-era highs. The shift is putting pressure on a luxury business model built around exclusivity, demand and high resale premiums.
Text size
READ IN YOUR LENS
UPSCMarketsFounder