Reported by Economic Times Industry, not nibnow. We are not the publisher of this story, only the source is.
The change affects daily consumers in Tamil Nadu by restricting cash usage for larger liquor purchases, requiring them to use digital methods like UPI or cards. It also signals a broader state effort to increase financial transparency and reduce overcharging in the retail sector.
Tamil Nadu’s state-run TASMAC will make digital payments mandatory for liquor purchases exceeding Rs 1,000 from November 1. Customers can pay through UPI, debit cards or credit cards, while cash payments will remain an option for purchases within the limit. The move aims to improve transaction transparency, address complaints of overcharging above the maximum retail price (MRP) and reduce risks associated with handling cash across the state’s 4,048 liquor outlets.
TASMAC is the state-owned monopoly responsible for the distribution and sale of alcoholic beverages in Tamil Nadu. Mandating digital payments is a common regulatory strategy used to create an auditable trail of transactions, which helps authorities verify that sales prices align with the Maximum Retail Price (MRP).