Ashwini Vaishnaw sets October 2028 deadline for smartphones designed, manufactured, branded in India: What he said
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The policy shift aims to move India's electronics sector beyond contract manufacturing for global brands toward developing indigenous design capabilities and intellectual property. This transition is significant for the long-term economic value captured by the domestic industry.
Ashwini Vaishnaw has set October 23, 2028, as the target for India to have smartphones designed, manufactured and branded domestically. The ambition comes as the country seeks to move beyond manufacturing devices for global companies and build its own design capabilities and intellectual property.
India has become a major global hub for smartphone assembly, but most devices are manufactured for foreign brands using imported components and designs. Establishing domestic design and branding capabilities represents a strategic move to reduce reliance on external intellectual property and increase local innovation.
- •Government announcements regarding specific incentives or regulatory changes to support domestic smartphone design.
- •Responses from major global smartphone manufacturers operating in India regarding their local R&D and design initiatives.
- •Emergence of new Indian brands or partnerships focused on creating homegrown smartphone hardware and software.